Superstar Assistant [GL] - Chapter 50
Chapter 50
After living a domestic life that would make any single person jealous for a few days, the company notified the two of them to come in for a meeting.
Zhou Tiantian and Li Ziyu arrived at the office to participate in the founding meeting of Li Ziyu’s Official Fan Club.
During this meeting, they watched as the APP product manager introduced the fan club application to everyone in attendance.
Just as originally envisioned, this APP was not just for Li Ziyu; it was designed for all artists under the company’s umbrella. However, Li Ziyu would be the first artist to open an official fan club, serving as the pilot and test case for the APP.
The next challenge was how to launch the APP and the fan club concept, as well as how to manage the promotional activities.
Zhou Tiantian already had many mature ideas ready.
“The official announcement can be made through the company’s various platforms and Ziyu’s personal accounts. However, I personally believe that to achieve the best results, we must give fans some ‘sweeteners’ right at the start of the promotion. That way, fans will be willing to join,” Zhou Tiantian said as she opened the PPT she had prepared, beginning to introduce her plan to Luo Na and the company executives.
She was still a bit nervous, her fingers trembling slightly. She flipped to the next page, looked at the crowd, and finally let her gaze rest on Li Ziyu. Her heart suddenly stilled.
For the company and for Li Ziyu, the fan club was a new breakthrough and a challenge. For the fans, it was something novel and exciting.
Two days later, fans saw Li Ziyu’s Weibo update: I heard you all love me very much.
This sentence was followed by a link to the company’s official website, leading to a download page for an app called “Fan Love.”
While many fans were still scratching their heads, they went back to the post and clicked on the accompanying image. They realized that this APP was the company’s official Fan Club platform.
The Li Ziyu Fan Love Club was an official club established by the company with an annual membership fee of 298 yuan.
This fee immediately stunned many people. Quite a few onlookers began to mock Li Ziyu.
“How greedy! She just started getting popular and she’s already shamelessly raking in money. 298 a year? She really doesn’t treat her fans like people!”
“Does she think being a star makes her a big deal? Using this method to grab money is disgusting!”
However, the fans immediately began to strike back.
“Are you blind? You only see the money, but you don’t see the benefits!”
“Did she spend your family’s savings? Is it your turn to talk? I spend my own money to make myself happy. Why is a broke loser like you looking for attention?”
There was a reason why the fans were attacking the mockers so fiercely: the membership benefits were extremely enticing. The announcement listed them one by one:
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Exclusive Merchandise: Every member would receive an annual exclusive merch bundle and a quarterly “Photo Special” (shipping included). these are non-sale items exclusive to members.
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Exclusive Content: More news and photos of Li Ziyu would be shared only within the fan club.
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Guaranteed Events: At least one debut anniversary fan meet, one birthday fan meet, and one autograph/handshake event would be held annually. Members get one free chance to attend an event per year; if applications exceed capacity, a lottery system will be used.
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Limited Merch: Access to purchase fan-club-only limited edition goods.
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Upcoming Fan Meet: A fan meet would be arranged one month after the club’s establishment. Spots are limited and will be determined by lottery if oversubscribed.
Consequently, the download count for the Fan Love APP began to climb. Fans started forwarding and commenting:
“OMG! Those merch items alone are worth the price! If you report your phone brand and model, you get 12 phone cases! Plus a T-shirt, a jacket, an umbrella, a towel, and a bath towel! This is too attractive!”
“Wrapping myself in ‘Husband’s’ bath towel after a shower! Oh my god, am I the happiest Omega in the empire?!”
“I’m so tempted. 298 a year is a bit pricey, but if I can attend a fan meet and see Ziyu in person, it’s totally worth it!”
“I remember tickets for a certain star’s fan meet were scalped for five figures last year. A chance to attend for free for just 298? Too lucky!”
“Am I the only one looking forward to the photo book? Once I get it, I definitely won’t upload it online. Let those who didn’t join suffocate with curiosity!”
…
Zhou Tiantian and Li Ziyu were currently at the company monitoring the download and registration numbers, as well as the online comments.
Luo Na breathed a sigh of relief. “Fortunately, the negative comments were within our expectations. The PR department can start their work now.”
The PR manager immediately made arrangements. Soon, many voices began to help the fans suppress the mocking onlookers.
“What ‘greedy’? Look at the benefits she’s giving. I’m just a passerby, but I feel these benefits are worth way more than 298.”
“Even if there are too many fans and not everyone wins the lottery, the physical items alone are worth the price.”
“The mock-up of that clothes looks so good. I think that jacket and T-shirt alone would cost more than 298!”
“As someone who has been in Japanese and Korean fandoms, this price isn’t high at all, and the benefits are surprisingly good. Their own fans are willing to support their star like this; I don’t know why you bystanders are getting so worked up.”
With the combined efforts of the fans and the company’s hired internet water army, the unfavorable comments were slowly suppressed. The topic #LiZiyuOfficialFanClub# also climbed the trending search list.
Zhou Tiantian stared at the registration numbers, hardly able to believe her eyes. 80% of the members were women, and in just a few short hours, over 10,000 people had joined.
Zhou Tiantian marveled, “We only booked a venue for 1,000 people for the fan meet. I thought every member would have a chance to attend this time. I didn’t expect we’d have to use a lottery system on the very first try.”
Li Ziyu gave a light huff. “Of course. Look who I am.”
Zhou Tiantian turned her head to look at Li Ziyu, a faint smile touching the corners of her eyes. Her voice was sweet and thin. “That’s right. You are Li Ziyu.”
Since high school, even when Li Ziyu radiated an aura that told people to stay away, there were still so many people chasing after her to be her friend. She had always been this charming.
Luo Na also sighed with emotion. “This is a good sign. Although the company might not necessarily make a profit from this fan club, it allows us to communicate directly with core fans and minimize the damage that fan behavior might cause to Ziyu. For the company, that is the greatest benefit.”
She then looked at Zhou Tiantian. “You did very well. The company should give you a raise and a bonus.”
Zhou Tiantian smiled bashfully. “It’s nothing. I just took inspiration from the Japanese and Korean fan circles. It’s just that few domestic companies have official organizations like this.”
Luo Na turned to Li Ziyu. “From now on, you need to interact more with fans on the APP. Also, the photo shoots need to be put on the schedule. We’ll skip spring, but the summer photo special must be sent out to the fans.”
Li Ziyu nodded. “Mm, Sister Luo, you arrange it. After all, I still have to earn money for baby formula.”
Luo Na’s smile froze on her face. She said crossly, “Will you die if you don’t show off your relationship? We are clearly talking about work, why are you bringing up raising a child!”
Just thinking about it made Luo Na feel troubled. It was obvious that Zhou Tiantian and Li Ziyu were together. If they were just dating, that would be one thing—but now there was a child involved. If the child were ever exposed, she had no idea what kind of impact it would have.